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The Ray of Coke

Gert-Jan MeireThe Ray of Coke

Used technologies
  • Adobe After Effects
  • Adobe Photoshop CS6
  • Adobe Illustrator CS6

This was an assignment for the course Motion III in my last year of Devine. We had to choose an A class brand, choose or invent an existing or new product for that brand and create an advertising movie of about 30 seconds to promote the new product that contained 2D elements as wel as 3D elements.

I chose Coca Cola and as a product: ?The Ray of Coke?. To create this I used Adobe Photoshop, Adobe After Effects and MAXON Cinema 4D. I tried mixing some retro elements (typical old Coca Cola advertising elements) and mix those with modern and even some sci-fi elements.

Things I learned

During the development of this movie I learned to work more indept with the Cinema 4D software to create the 3D assets for the movie and used these assets inside of Adobe After Effects to complete the general feeling of the movie.

It learned me some nice rendering settings, got some tips from other people who worked with 3D before.I used these ideas in later projects to create interesting visuals for my internship presentation and also for this portfolio.